Tory Burch
Brand Creation
When sassy gal about town Tory Burch decided to launch her own line of clothing, she called upon MODCo to help her brand it up proper. From the original logo, collateral materials, color standards, packaging, e-commerce website to overseeing the design of the first store to ensure brand integrity, we worked with Tory to create it all. Heck we even designed the original proprietary textile patterns for her clothing. Yep, that was us alright. MODCo and the Tory team, working hand in hand to produce everything to keep her brand on point. Look-books, marketing materials, store signage - pretty much anything and everything Tory. Word on the street is she’s approaching a billion dollar empire. Wow. We’d like to think the branding had a little to do with it.






